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Top Trends in Video Marketing in 2021

A Powerful and Compelling Medium in Digital Marketing Video content consumption is at an all-time high with content creators reporting unheard of spikes in viewership across various platforms.  2 billion active monthly users on YouTube, a 70% increase in Instagram Live (IG Live) streaming, and TikTok becoming mainstream despite being shrouded in controversies in many …

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E-Commerce Trends and Best Practices 2021

Although 2020 did not exactly turn out as planned, it led to an explosive growth in e-commerce and fueled the future of direct-to-consumer retail. Consumers across demographics changed their buying habits and turned to the world of online purchases.

Changing Consumer Behaviors are Driving New Digital Priorities

If you were to ask what’s new in digital marketing, you may likely get a different response every year, sometimes even every few months! Staying agile and continuously strengthening your digital marketing arsenal is a key driver for ensuring maximum ROI on your marketing spends. However, in this COVID-era…