The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital marketing related. Check out our latest posts.

ExpertWSIeMarketing (WSI™) Wins 2023 WMA Award for Best Education Website – WebAward Winner for the Fourth Time!

With a state-of-the-art educational facility, highly qualified healthcare professionals teaching quality programs, a beautiful campus located centrally with convenient, easy access to major thoroughfares, and a stellar track record since 2002, Texas Health School (THS) stands out in the healthcare education space. So, when the school found it was falling

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4 Ways to Spice Up Your Social Media Marketing

Social media platforms are constantly changing, and so are the ways users consume content. What worked yesterday might not capture attention tomorrow. For Houston businesses trying to maintain relevance and engagement, this is both a challenge and an opportunity. If your social media presence feels stale or your engagement metrics

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Social media marketing in Houston 1 scaled

4 Ways to Spice Up Your Social Media Marketing

Social media platforms are constantly changing, and so are the ways users consume content. What worked yesterday might not capture attention tomorrow. For Houston businesses trying to maintain relevance and engagement, this is both a challenge and an opportunity. If your social media presence feels stale or your engagement metrics are declining, it’s time to

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How Local SEO Can Transform Local Business Growth

Local businesses need effective strategies to attract and retain customers. Traditional marketing methods often fall short, making it more important to adapt to modern tactics. Local SEO enables businesses to connect with customers in their immediate geographic area and drive significant growth. Here’s how a local SEO company in Houston can make a tangible impact

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Start Digital Marketing on the Right Foot in 2023 – Top 7 FAQs

With the excitement and anticipation of a New Year comes the inevitable apprehension business owners experience about what challenges the year will bring. One way to be prepared is to ensure that you utilize your marketing budget to its fullest potential and support your business plan for robust growth this year. What better way to

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Forthcoming Digital Marketing Trends to Plan & Budget for in 2023

“The best way to predict your future is to create it.” – Abraham Lincoln. Your business has faced several challenges over the past year. You won some, you lost some; it’s all part of the game, as long as you don’t give up playing. Everyone wants to be a soothsayer and ‘predict’ the future. While

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Managing and Boosting Your Brand’s Reputation Online

What’s all the fuss about? – Dealing With Negative Online Reviews ‘Click!’ Sometimes that’s all it takes. Just a click of a button to either make or destroy your brand’s reputation and in turn affect your business! That is if you do nothing about it. At the rate digital technology has increased its presence, currently.

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Effective Digital Marketing for Different Generations

“Age is Just a Number” – But Is It Really? “You’re only as old as you feel.” “Age is just a number.” “We are always the same age inside.” These are all wonderful, feel-good quotes we often see in birthday cards, and touted by friends and well-wishers to make a loved one feel young. In

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The Importance of Video and Video Platforms for Digital Marketing

Your WSI Guide: On February 14, 2005, YouTube activated its website, but the first video wasn’t uploaded until April. By November that year, YouTube was considered a success when a Nike ad was the first to reach one million views. One month later, the site was getting over 8 million views per day. YouTube wasn’t

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E-Commerce for Product Businesses

Your WSI Guide You have a fantastic product. You know there are plenty of customers who will love it…if they buy it. How do you reach them and manage the sales process? Like starting any business, an e-commerce business requires setting it up, launching the company, and then maintaining the website or platform on an

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The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital marketing related. Check out our latest posts.

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