The Best Digital Marketing Insight and Advice
The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital marketing related. Check out our latest posts.

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With a state-of-the-art educational facility, highly qualified healthcare professionals teaching quality programs, a beautiful campus located centrally with convenient, easy access to major thoroughfares, and a stellar track record since 2002, Texas Health School (THS) stands out in the healthcare education space. So, when the school found it was falling

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Social media platforms are constantly changing, and so are the ways users consume content. What worked yesterday might not capture attention tomorrow. For Houston businesses trying to maintain relevance and engagement, this is both a challenge and an opportunity. If your social media presence feels stale or your engagement metrics

4 Ways to Spice Up Your Social Media Marketing
Social media platforms are constantly changing, and so are the ways users consume content. What worked yesterday might not capture attention tomorrow. For Houston businesses trying to maintain relevance and engagement, this is both a challenge and an opportunity. If your social media presence feels stale or your engagement metrics are declining, it’s time to

How Local SEO Can Transform Local Business Growth
Local businesses need effective strategies to attract and retain customers. Traditional marketing methods often fall short, making it more important to adapt to modern tactics. Local SEO enables businesses to connect with customers in their immediate geographic area and drive significant growth. Here’s how a local SEO company in Houston can make a tangible impact
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How Your Local WSI Digital Marketing Consultant Can Help Prepare Your Business for “No More Cookies!”
Here’s What You Need to Know It’s official. Soon, third-party cookies will be eliminated. For many marketers and companies alike, that means a big part of your marketing and digital advertising strategy and analytics may be changing heavily. It is time to think about alternative methods for reaching your target audience. This isn’t a new

The “Guarantee” That’s Guaranteed to be a FAKE!
Don’t Waste Your Money on Empty Promises Search Engine Optimization (SEO) is different from paid advertising and marketing such as Pay Per Click (PPC). SEO is an organic process. There are technical components to that process, but for the most part, it is a way to show the search engines that your website is the

Top Trends in Video Marketing in 2022
A Powerful and Compelling Medium in Digital Marketing Video content consumption is at an all-time high with content creators reporting unheard of spikes in viewership across various platforms. 2 billion active monthly users on YouTube, a 70% increase in Instagram Live (IG Live) streaming, and TikTok becoming mainstream despite being shrouded in controversies in many

ExpertWSIeMarketing Wins 2021 WMA Award for Manufacturing Standard of Excellence
ExpertWSIeMarketing Wins 2021 WMA Award for Manufacturing Standard of Excellence – Continues Award-Winning Streak for 2 Consecutive Years! When you are a large fabrication company that provides top-quality fabricated products worldwide to customers in a range of industries, you have an impressive facility. Entirely true for Houston, Texas-based King Fabrication, with their 18-acre facility, advanced

Glad to e-Meet You! Personalized Digital Marketing Is a Must for Success
Personalized Digital Marketing Is a Must for Success In-person interaction is critical for building business success – it’s the relationships you foster on a personal level that often propel your business forward. Top sales professionals believe relationships are the most important part of creating new business. To support sales, marketing departments must innovate to ensure

It’s 2022. And Yes, Email Marketing Still Works
Effective Email Campaigns Still Produce Leads and Sales Digital marketing is constantly evolving. Over the last few years, new marketing strategies like TikTok and Twitter seem to have taken over how companies reach customers. It’s true – video is valuable. Yet, traditional marketing methods in the digital world, like email marketing, are still highly effective
The Best Digital Marketing Insight and Advice
The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital marketing related. Check out our latest posts.
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